Turn dream
into reality
We are doers who help busy B2B SaaS Founders/CEOs and their teams make it straightforward for the right customers to understand, buy, and love their solution.
With our hands-on approach, we bring frontline operational B2B SaaS experience and proven practical frameworks to the table. Together, we accelerate sales here and now while tightening your strategy, story and pricing.
That’s how we unlock your full potential - shoulder by shoulder - and ultimately turn your dream into an enduring reality.
Trusted by great B2B SaaS companies
Theo
Post Office Social
Meet the team
You will work with
Martin and Peter directly
Martin Bjørn Madsen
Partner
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Peter Bjørn Eriksen
Partner, MBA
Ultimate winter basil mint coriander ghost pepper falafel bites Caribbean red habanero vegan blueberry pops summer fruit salad tahini drizzle avocado apple vinaigrette apples lime mango crisp.
Meet some customers
Hear from other founders
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- Thomas Jarløv, Founder & CEO, CxPlanner
“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sed enim eu dolor lacinia efficitur. Nullam porttitor, enim sed bibendum sagittis, mauris metus tincidunt lacus, quis rhoncus enim ipsum sed magna. Nunc pellentesque nunc in ex bibendum consequat. Nullam congue odio eu justo commodo, eget blandit eros euismod. Vivamus sed eros sapien. Etiam lacinia tristique purus sed posuere. Suspendisse vel tellus leo. Quisque porta massa eu augue luctus volutpat. Sed sagittis tortor vitae justo euismod, vel dapibus sapien suscipit. Fusce aliquam augue eu dui auctor, vitae ultricies ex malesuada.”
- Mikael M, Founder & CEO, Easi’r
“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sed enim eu dolor lacinia efficitur. Nullam porttitor, enim sed bibendum sagittis, mauris metus tincidunt lacus, quis rhoncus enim ipsum sed magna. Nunc pellentesque nunc in ex bibendum consequat. Nullam congue odio eu justo commodo, eget blandit eros euismod. Vivamus sed eros sapien. Etiam lacinia tristique purus sed posuere. Suspendisse vel tellus leo. Quisque porta massa eu augue luctus volutpat. Sed sagittis tortor vitae justo euismod, vel dapibus sapien suscipit. Fusce aliquam augue eu dui auctor, vitae ultricies ex malesuada.”
- Andreas, Founder & CCO, Post Office Social
“Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed sed enim eu dolor lacinia efficitur. Nullam porttitor, enim sed bibendum sagittis, mauris metus tincidunt lacus, quis rhoncus enim ipsum sed magna. Nunc pellentesque nunc in ex bibendum consequat. Nullam congue odio eu justo commodo, eget blandit eros euismod. Vivamus sed eros sapien. Etiam lacinia tristique purus sed posuere. Suspendisse vel tellus leo. Quisque porta massa eu augue luctus volutpat. Sed sagittis tortor vitae justo euismod, vel dapibus sapien suscipit. Fusce aliquam augue eu dui auctor, vitae ultricies ex malesuada.”
- Thomas Andersen, former CCO at Actimo, (Now VP at Sitecore) that through an employee app helps businesses all over the world drive employee engagement, productivity & business results. Actimo was recently acquired by Kahoot.
Our offering
How we help you unlock your full potential
Our process
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It’s pretty straightforward
We start with where you are right now.
Through our shoulder to shoulder approach, we to step into your everyday commercial drumbeat.
We believe that exactly this is the best way of getting to know what’s on your agenda.
The starting point is to support you succeeding better with the deals you got in the pipeline right now.
No rocket science - and then we evolve diligently pursuing an enduring impact.
What you get
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Enim sed bibendum sagittis, mauris metus tincidunt lacus, quis rhoncus enim ipsum sed magna.
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From day one you will experience how you and your team start building better quality in your pipeline.
Then follows better deals sparked by massive increase in clarity and confidence.
Your ability to compete will see a new dawn.
We are also accessible to you for small and big matters supporting you maneouvering in the hectic life as a founder/CEO in a BTB Scale up
Some months down the line higher conversion rate, deal value and outcome pr sales rep will be your new reality
Your investment
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Starts at
5.000 EUR / month
No startup-fee, no commitment lorem, no no no.
CTA -> schedule a intro jam session …
First of all, we only run this together as long as it’s valuable.
Expect no upfront payment, no hand cuts.
If we come to a point where the investment does not fit your plan - just let us know and you are off the hook
But be ready to invest from 5,000EUR* pr month
*lower invest = small team, larger = big team
Our engagement process
How we find out
if we are a fit
Step 1:
Schedule a
jam session
Get the ball rolling and have an information call. Here you can give introduce me to your company and your scaling aspirations. This call typically takes 30-45 minutes, and before we hang up we will set a date for the Scaling Jam Session if we determine we are a good fit.
Scaling Jam Session 🎸🎸🎸
We will meet in person, or online, and I will facilitate an energising session with one agenda: Your global growth and scale! The duration of the session depends on what happens; we have no specific time limit. After this session some (but not all) ask me about forming a partnership and engage me to support their scaling journey.
Step 2:
Crafting our
recommendation
We go deeper ….
If we see a mutual fit after the Scaling Jam Session I will present my recommendation on how we could move forward together. An engagement with me usually starts with your strategic foundation - however the specific details of my recommendation as well as the economics always depends on your unique situation.
Step 3:
Make your
decision
Decision Time 👎 👍
At this stage you’ll have the foundation for determining if you want to work with me - because you trust the process, and are committed to changing the status quo. In other words; you are ready to make the final decision.
Join 💌
The B2B SaaS Conversations
An easy-to-scan curated collection of practical learnings from the three core areas of scalable growth; Business Strategy, Commercial Approach, and High-level Storytelling.
The B2B SaaS Conversations includes real-world examples and is relevant for you if you are a Founder, CEO, or in a team focused on building and scaling new solutions to the world.